Feedback for solutions for brewing company problems Essay

Feedback for solutions for brewing company problems - Essay Example Molson Coors have therefore decided to pull its international businesses out Asian markets so that they can focus on the local markets. The importation of beer in China holds only 1% share of the market share compared to the domestic and Coors only ranks second despite the China’s low domestic prizes. It is therefore important when the company withdraws its operations from china because there are no chances of succeeding in that market. Coors should first alert their customers in china market and sell their stake to Sihai Beer Company because of the company’s inability to sustain its assets and the need to cover losses as much as possible. Coors should sell its beers at a lower price as a way of getting rid of its excess reserves (Russel Web). The Company should focus on improving its big Canada share and the US market shares in order to improve their sales. This is only possible when the UK and China markets are closed due to their low markets that in turn lead to a higher cost of operation in both UK and China. The partnering between Coors and the SABMiller will also increase the market share to almost 30% in local market. The issue of new marketing material has got a large impact on the success of the firm especially within the local market. The sales have slightly increased after almost a year due to the increased marketing. The small board that was created to facilitate aggressive marketing in North America has not boosted the market share as expected but only increased the operating assets due to its overstatement as the income statement do not include the US (Russel Web). The decline of the consumption of Molson’s products in its major markets is such a big blow to the company and puts the company into a very challenging situation. With the voting rights of Coors remains at 50% hence making it difficult to account for the company’s benefit in the consolidation process. The product for both the companies

Employment and its effects on high school and college students’ grade point averages Essay Example for Free

Employment and its effects on high school and college students’ grade point averages Essay Many students, parents, and educators have been seeking the so-called Holy Grail of learning for many decades. One question that has arisen out of this learning model is that of student employment? Many wonder if working a part-time job will affect a student’s grades, and if so, how much? The answer to this seemingly simply question, however, is more complex. A variety of factors must be considered when deciding if and to what extent a student’s grades are affected by his or her employment status. In recent years, the concept of the full-time student seems to be disappearing. From about age sixteen, an overwhelming majority of students, both high school and college, work while they attend school. This average is about 85% for most college students (Bradley, 2006). However, high costs everything from apparel to tuition drives these workers into their part-time jobs which are generally retail and service related businesses for an average of fifteen hours per week (Bradley, 2006). Generally, most studies do identify some differences in academic performance and attitude, but these differences are not as great as people once may have believed. Generally, studies find very few basic differences between working and non-working students, especially in college. However, the intensity of the job and the number of hours worked did seem to affect academic performance in many students at the high school level. Generally longer hours meant more stressors on the individual and had a negative affect on their grades, which translates into about a half of a grade point average(GPA) point lower than not working students or students who work only a few hours, perhaps on the weekends (Weller et al, 2003). Oettinger (1999) also found this to be true, and noted that minority students tended to be more affected by the GPA drop than white students. He noted his drop in GPA to be about . 20 points and to be most obvious in students working more than twenty hours per week. These studies corroborates a study done nearly twelve years earlier in which the researchers found, similarly, that students who put in longer hours at their jobs suffered lower grades, higher absenteeism, and less interest in school in general which was seen in negative behaviors while in school (Perils of Part-time Work for Teens, 1991). At the college level, these differences were less noticeable. Ironically, Bradley (2006) found that the grade point averages were highest for students who did not work AND for students who worked more than twenty hours per week. This seems to contradict the research done on high school students, suggesting that maturity and attitude may also play a part in the employment/grades debate. Research has also been conducted on academic attitude and perception as they relate to grades. In high school, students who worked longer hours did not seem to have much distress about their grades as a result of the employment: â€Å"Those who had jobs displayed no advantage over the others in self-reliance, self-esteem or attitude toward work† (Perils of Part-time Work for Teens, 1991). In addition, students who worked even seemed to report less school stress, possible because they had less interest in school, as mentioned above. Moreover, researchers explain this more blase attitude toward schools by the findings that students who worked were more likely to report avoiding difficult classing, cheating on exams, and copying homework from friends (Weller et al, 2003; Perils of Part-time Work for Teens†, 1991). This was not the case for university students. In college, students who worked perceived that their employment DID affect their grades even when the researchers found little or no interest in grades between non-workers and workers at the college level. Both working and non-working college students showed a high level of interest in their grades and expressed an overall desire to achieve a high level of academic performance. Students who did not work stated that did not do so in order to focus on their studies, and they believed that their studies benefited from this extra time. Again, though, the studies showed no difference in the GPAs of working and non-working college students (Bradley, 2006). Instead many researchers ponder how college students who work so many hours are able to keep similar GPAs to those that do not work. Bradley (2006) suggests that nonworking students may be spending similar time with other activities such as sports, extracurricular clubs, or even caring for dependents at home. He also proposes that the non-working students and the working students may be approaching homework and study in different ways. He notes that non-working students â€Å"may be most likely to adopt a ‘deep’ learning style, characterized by intrinsic interest in the subject content and a desire to maximize understanding of this content† and that working students â€Å"may be more likely to adopt an ‘achieving’ style aimed at maximizing grades through the effective use of space and time. † These learned differences could certainly account for the way different students juggle the demands of work. It is certainly helpful to note when employment can be an effect socialization tool aimed at building strong character and organizational skills and when it can be a definite academic detriment. Research shows that more differences exist for high school students than for college students, and that the majority of the college differences exist only in perception, not in actuality. This gives rise to the possibility of further research which could focus on the characteristics of working students who do keep their GPAs high.

Tales of a Strange Love in Dr. Strangelove Essay -- Dr. Strangelove Es

Tales of a Strange Love in Dr. Strangelove   Dr. Strangelove , filmmaker Stanley Kubrick's nuclear war satire, portrays America's leaders as fumbling idiots and forces American viewers to question the ability of their government.   Dr. Strangelove's   cast explores the quirks and dysfunctional personality traits that a layperson would find far-fetched in a person of power.   The characters are diverse yet unified in their unfailing stupidity and naivete.   The film's hysterical dialogue sheds a darkly comic light at the most ironic of times-war.   This film came out at a height of paranoia of the nuclear age and the Cold War, just after the Cuban Missile Crisis.   It depicts a horrible, tragic incident in which a breach in the government and diplomatic mistakes result in nuclear holocaust. General Ripper, a psychotic anti-Communist, exploits a loophole in the chain of command and orders nuclear warheads to be dropped on Russia.   Ripper, in a moment of humor, explains his motivation-most likely gleaned from bits of "red" propaganda he has internalized:   "I can no longer sit back and allow Communist infiltration, Communist indoctrination,   Communist subversion,   and the international Communist conspiracy to sap and impurify all of our precious bodily fluids."   He elaborates further citing the Communist fluoridation of U.S. drinking water as the most dangerous of Soviet plots to infiltrate and destroy the American people.   With all the sense of a Joe McCarthy, Ripper is prepared to begin and accept the consequences of a nuclear war. The impending disaster is soon brought to the attention of America's President Muffle and his team of able advisers, who quickly prove themselves worthless wastes of space.   The President scr... ...ar. By presenting war with humor, the film conveys just how much of a farce the nuclear arms race really was. The extreme views of the characters aren't fiction; Baby Boomers, for example, can recall debates about "acceptable" civilian losses in the event of a bomb being dropped.   Kubrick satirizes this time period wonderfully, capturing the insanity of a world gone mad. The key question of the film really is:   who is running the mad house?   In a world where world leaders scramble and bicker childishly and take advice from Nazi Germans, a world where bombs can be dropped at the will of a psychotic general, one seems better off to recline and laugh at the pure insanity of it all. Works Cited Dr Strangelove or : How I Learned to Stop Worrying and Love the Bomb.   Dir. Stanley Kubrick. Perf.   Peter Sellers and George C. Scott.   London:   Columbia Pictures, 1964.

William and Ellen Craft

3-7-2012 Running a Thousand Miles for Freedom By: William Craft and Ellen Craft Beginning in the principal slave state of Georgia, â€Å"Running a Thousand Miles for Freedom† details the adventure and eventual escape from slavery of William Kraft and his wife Ellen craft. In December of 1848, both received written passes from their owners allowing them a few days away together. They would make the most of it and never return to bondage. Ellen craft was the daughter of her first master and as such was almost white.So much so that after being frequently mistaken as a child of the house she was given to a daughter, her half-sister, as a wedding present when she was 11 years old. Though both William and Ellen's Masters were moderately humane; neither could stand the thought of marriage or children while being slaves. Ellen in particular, after being separated from her own mother at such a tender age, could not stomach the thought of her own child being taken away from her in a sim ilar manner. But as they saw no escape from their positions, they eventually were married.William Kraft focuses on the adventure of their escape and how the mindset of American slaveholders seemed to continually oppress his race while giving written appreciation to those who helped in securing their freedom along the way. William, himself, was a cabinet maker who watched as his entire family was sold one by one for money or to pay his master's debt. Through this great anguish or more so because of it, he devised a plan to disguise his nearly white wife as an invalid white gentleman and he as a servant slave to him.Leading up to their few days pass, William purchased Ellen's disguise a piece at a time from different parts of the city. At the appointed time, she put on trousers, a gentleman's jacket, and a top hat. Some bandages about her face, spectacles, and sling on her writing hand completed the outfit and their journey began. First they boarded a train to savannah, Georgia, and t hen took an omnibus to the steamer bound for Charleston, South Carolina. They traveled through Richmond to Baltimore, with not one person seeing through Ellen's disguise though they were questioned several times and both were scared and sleep deprived.Their biggest test came in Baltimore while securing tickets to Philadelphia as this was the last port before they would arrive in a free state. William was questioned by an officer who saw him on the train and both he and Ellen had to satisfy the man that Ellen, playing the part of a Mr. Johnson, had the right to take his slave to Philadelphia with him for the purpose of seeking medical advice for Mr. Johnson’s supposed rheumatism. Through sheer will and determination they were able to continue this facade and allowed to board the train, where they arrived in the free state of Pennsylvania on Christmas day.With the enactment of the Fugitive Slave Bill their safety was no longer guaranteed and they left America after two years in Boston. They sailed to England, where they would live in exile for the next 19 years and have numerous children. They would be abolitionists, teachers, authors, and speakers for the rest of their lives. The author gives thanks to the abolitionists and the anti-slavery movement leaders by including their names and the specific event and manner in which their aid was given.He directly expresses how he and his wife could not have completed this journey without it. He is very descriptive yet conveys their story not from the perspective of a violated victim of slavery- but from an enlightened position of knowledge having overcame the trappings of bondage. It is of particular note the irony and shame of a country founded on the principles of freedom, having fought and died for that cause of escape from England, forcing these honorable human beings to that same country in order to preserve their own freedom.

Narrative Writing Assessment Essay

Warm up the prompt by reading something short, such as a picture book, that matches the prompt. †¢ The prompt is to be â€Å"loose†, that is the student can write on any subject that comes to mind, tweaking the prompt to fit him/her. †¢ The mode of the piece is narrative. This simply means a personal experience. †¢ The maximum time to write is 30 minutes. When the student is finished, proceed with other assessments or share the pieces you wrote to one another. †¢ The teacher writes as well. This encourages and motivates the student, showing him/her you value the writing †¢ This piece is to be an â€Å"on-demand† piece. This means that the writer is not to recopy. It is expected to be a rough draft. †¢ Provide composition paper with lines, or use the spiral and tear the paper out. You can cut off the messy ripped paper along the side if you want later. †¢ The primary â€Å"topics† to use are subjects many authors write about: a favorite person, place or thing. Writers usually tell about their favorite using the narrative mode because the narrative, a true story that follows a story line, is more interesting. Narrative Writing Assessment Protocols Picture Books Matching the Topics: Place All the Places to Love (MacLachlan) If You’re Not from the Prairie (Bouchard) The Canoe (Gary Paulsen) Person My Rotten Redheaded Brother (Palocco) Thank You Mr. Falker (Palocco) My Great Aunt Arizona (Houston) Thing (can be an object or a pet) My Grandpa Was a Cowboy (the ring—Silky Sullivan) The Worry Stone (Dengler). Everybody Needs a Rock (Baylor) What to say: â€Å"Today we are going to write a narrative about something–anything—that matters to you or comes to your mind about a favorite person, place or thing. Tell your piece like a story, that is, something happens. When we were younger, all of us have had something or someone or someplace that comes to mind that stands out. Which would you like to write about? (Show the student the three books, one on a favorite person, one a place, etc. The student selects. ) Pick a favorite to write about: person, place or thing. I’ll read you the picture book you pick to help stimulate some ideas. † Scoring Protocols: †¢ Use the â€Å"3† anchor papers for each grade from third through twelfth to find a match between the anchor and your student’s writing. This is holistic scoring. Record the grade and date. †¢ Count by estimating the number of words the student wrote. Record. †¢ Record how many minutes he/she wrote. †¢ Find two or three things that are strengths to use as specific reinforcements to share with the student the next day. What you notice and show to the student will be repeated in future writing.

Hemoglobin essays

Hemoglobin essays One Of Life ¡s Great Proteins  ¡V Hemoglobin Hemoglobin is a protein, which is one of the four basic biological molecules of life. Proteins have many functions and are versatile molecules. They are important for building and repairing cells and tissues and also as enzymes that are used in catabolic processes within an organism. Hemoglobin is the main substance of the red blood cell and it helps red blood cells carry oxygen from the air in our lungs to all the parts of our body. The other three molecules of life are carbohydrates, lipids, and nucleic acids. Proteins can also be called polypeptide chains because they are made up of subunits, amino acids that are linked with peptide bonds. Since hemoglobin has such an importance to the function in our bodies it has an importance in our society as well. In order to understand how and why hemoglobin is essential one must understand the chemistry behind this molecule. There are thousands of different polypeptides due to the variety of amino acid arrangements in forming chains. Amino acids are organic compounds that have an amino group, a hydrogen atom, and a carboxyl group attached to an asymmetric carbon (a carbon that has four different groups attached to it with covalent bonds). In all amino acids these three groups are always present. It is the fourth group that always differs and makes all of the different amino acid structures. This group is known as the R group because it changes for every amino acid. There are 20 basic amino acids that are found in proteins the simplest being glycine (R group = H). See Figure 1 for a view of the amino acid structure. The number and arrangement of these amino acids is what determines different polypeptides. The carboxyl group of one amino acid bonds with the amino group of another amino acid to form a polypeptide with a peptide bond. Every amino acid can be classified as either polar or non-polar and consequently hydrophobic or hydrop...

Flight Feathers - The Flight Feathers of Birds

Flight Feathers - The Flight Feathers of Birds Feathers are a unique characteristic of birds and are a key requirement for flight. Feathers are arranged in a precise pattern over the wing. When the bird takes to the air, its wing feathers spread to create an aerodynamic surface. When the bird lands, feathers are flexible enough in their arrangement to enable the wing to fold neatly against the birds body without bending or damaging the flight feathers. Flight Feathers The following feathers make up the typical birds wing: Primaries: Elongated flight feathers that grow out from the end of the wings (the hand area of the wing). Birds typically have 9-10 primaries.Secondaries: Long flight feathers positioned just behind the primaries and grow out from the forearm area of the wing. Many birds have six secondary feathers.Tertials: Three flight feathers that are closest to the birds body along the wing, located next to the secondaries.Remiges: A term used to refer to primaries, secondaries, and tertials together.Greater primary coverts: Feathers that overlap the base of the primaries.Greater secondary coverts: Feathers that overlap the base of the secondaries.Median secondary coverts: Feathers that overlap the base of the greater secondary coverts.Lesser secondary coverts: Feathers that overlap the base of the median secondary coverts.Alula: The feathers that grow from the thumb area of the wing on the leading edge of the wing.Primary projection: The section of the primaries that, when the wing is folded, p roject beyond the tips of the tertials and sit at an angle towards the tail. Underwing coverts: Located on the underside of the wing, underwing coverts create a lining at the base of the flight feathers.Auxiliaries: Also located on the underside of the wing, the auxiliaries cover the armpit area of the birds wing, smoothing the area where the wing meets the body. Reference Sibley, D.A. 2002. Sibleys Birding Basics. New York: Alfred A. Knopf

Conjugation Table for the Italian Verb Passare

Conjugation Table for the Italian Verb Passare Passare: to pass/go by/through; spend (time); promote (to); approve; give, handRegular  first-conjugation Italian verbTransitive verb (takes a  direct object) or intransitive verb (does not take a  direct object) (conjugated below with the  auxiliary verb  avere; when used intransitively, it is conjugated with the auxiliary verb  essere) INDICATIVE/INDICATIVO Presente io passo tu passi lui, lei, Lei passa noi passiamo voi passate loro, Loro passano Imperfetto io passavo tu passavi lui, lei, Lei passava noi passavamo voi passavate loro, Loro passavano Passato Remoto io passai tu passasti lui, lei, Lei pass noi passammo voi passaste loro, Loro passarono Futuro Semplice io passer tu passerai lui, lei, Lei passer noi passeremo voi passerete loro, Loro passeranno Passato Prossimo io ho passato tu hai passato lui, lei, Lei ha passato noi abbiamo passato voi avete passato loro, Loro hanno passato Trapassato Prossimo io avevo passato tu avevi passato lui, lei, Lei aveva passato noi avevamo passato voi avevate passato loro, Loro avevano passato Trapassato Remoto io ebbi passato tu avesti passato lui, lei, Lei ebbe passato noi avemmo passato voi aveste passato loro, Loro ebbero passato Future Anteriore io avr passato tu avrai passato lui, lei, Lei avr passato noi avremo passato voi avrete passato loro, Loro avranno passato SUBJUNCTIVE/CONGIUNTIVO Presente io passi tu passi lui, lei, Lei passi noi passiamo voi passiate loro, Loro passino Imperfetto io passassi tu passassi lui, lei, Lei passasse noi passassimo voi passaste loro, Loro passassero Passato io abbia passato tu abbia passato lui, lei, Lei abbia passato noi abbiamo passato voi abbiate passato loro, Loro abbiano passato Trapassato io avessi passato tu avessi passato lui, lei, Lei avesse passato noi avessimo passato voi aveste passato loro, Loro avessero passato CONDITIONAL/CONDIZIONALE Presente io passerei tu passeresti lui, lei, Lei passerebbe noi passeremmo voi passereste loro, Loro passerebbero Passato io avrei passato tu avresti passato lui, lei, Lei avrebbe passato noi avremmo passato voi avreste passato loro, Loro avrebbero passato IMPERATIVE/IMPERATIVO Presente - passa passi passiamo passate passino INFINITIVE/INFINITO Presente: passare Passato: avere passato PARTICIPLE/PARTICIPIO Presente: passante Passato: passato GERUND/GERUNDIO Presente: passando Passato: avendo passato

Political Economy of Race, Class and Gender Research Paper

Political Economy of Race, Class and Gender - Research Paper Example An increase in population still kept African-Americans and the whites in separate neighborhoods. These separate neighborhoods deprived African-Americans of receiving quality education and competing with the whites in the labor market. Segregation also created a feeling of hostility between the two communities who still fail to interact and comprehend the behavior of each other. This research paper will investigate the ways in which segregation among different communities, namely African American and the whites, creates inequality in the labor market. For this reason, this paper will examine three very important elements to understand why the problem of income disparity exists in one of the largest metropolitan cities of the USA. The three important elements identified by research are demographics, education and unemployment. Demographics play a critical role in understanding the labor market of Chicago. Chicago is one of the densely populated cities of the US with  a population of over 2.5 million people out of which about 32% are African Americans while 45% are white (Reich 17). However, Chicago is highly segregated. The major ethnic groups like to live among themselves in what they call their neighborhood. Jobs are highly dependent upon the neighborhood where people live. In order to understand the labor market of Chicago, it is critical to look at some of the details in history. The Second World War gave opportunity for the masses to work in factories as the US prepared for war. The Chicago Defender broke the news to African-Americans living in the South that there were plenty of jobs in the city of Chicago and ensured African-Americans would live a much happier life there (Ellen 261-277). It worked for most private firms, who were looking for cheap labor and also for Africans American, who found it difficult to find jobs at that time. There were nearly 3,000 African Americans

Business Strategy of Ryan Air Case Study Example | Topics and Well Written Essays - 1500 words

Business Strategy of Ryan Air - Case Study Example An Irish airline – it has its headquarters in Dublin and its biggest operational base is London Stansted Airport in UK. Ryanair has profited immensely due to the deregulation of the air industry in Europe in 1997and has undergone rapid growth to become on of the leading names in the industry. But its rapid expansion has been characterized by the numerous controversies and complaints about its functioning. In October 2006, Ryanair was voted the world's most disliked airline in a survey by the TripAdvisor website, and in November 2006, it was revealed as the subject of more complaints than any other airline in the EU. (Irish Examiner, 2006-11-28) But this aside, it has evolved into one of the most profitable low-cost airlines in the world. EasyJet, Monarch Airlines, Centralwings, Air Berlin etc. are the main low-cost competitors for Ryan Air. BUSINESS STRATEGY Business strategy or the long-term business plan is typically characterized by major resource issues or their allocations in an organization. there are two main categories of strategies that are usually followed by the companies ---- the Generic (general) strategies, and Competitive strategies. Some of the generic strategies are: a. Growth or the expansion of the company by purchasing new assets or developing new products. b. Globalization – Going international that is -- moving operations into more countries – becoming multinational companies. c. Retrenchment --- This is typically characterized by focusing on the core business by cutting down on ancillary plans. And some examples of Competitive strategies are : a. Lowering the prices. This is useful if the company is the market leader and can benefit from the advantages of producing large volumes of output such that the lower costs can be covered by more output. And the competitors are unable to match the lowered prices. b. Differentiation - that is position the company as providing something different from the other rivals. For e.g. The aviation industry. It is divided into two main segments --The low cost airlines such as Ryanair who offer low prices and fly on short routes without providing any special services and the high priced airlines such as British Airways that concentrate on differentiation. They offer better services to passengers such as more legroom, in flight entertainment, and more individualized attention. (Grassley, 2002) CURRENT STRATEGY OF RYANAIRAs per the official website of Ryanair, its main objective or mission is to become the Europe's leading low-fares scheduled passenger airline through continued improvements and expanded offerings of its low-fares service. (Ryanair Website). They are looking to increase their customer base by increasing their cost-effectiveness and operational efficiencies. The key elements of Ryanair's strategy are: Low Fares, Good Customer service, Frequent flights, Low operating costs, Internet advantage, Safety and Quality maintenance, Enhanced ancillary services. Basically, Ryanair is trying to achieve economies of scale by trying to increase its number of flights and keeping its planes in the air as frequently as possible in a 24 hour period. Its competitive advantage lies in its ability to keep low fares and provide frequent flights for point-to-point short distance routes. Ryanair sells seats on a one-way basis, thereby eliminating the minimum stay

Crimson Tide you tube video on power and influence Essay

Crimson Tide you tube video on power and influence - Essay Example The first scene is a colorful example of how Hunter uses the referent power to influence others but in a way that raises their admiration in him. In the scene, he asks Petty Officer First Class Danny Rivetti about the reason behind a fight between Rivetti and another Bennefield. His way of handling the situation is not simply an application of his power; instead; he says â€Å"you are a supervisor, you can get a commission like that† (Crimson Tide). In addition, he tells that â€Å"you have to set an example even in the face of stupidity† (Crimson Tide). In the situation, Danny Rivetti seems well aware about the silliness of the issue he was in, and how stupid he will seem if he says the issue to Hunter. After making him understand the way he is supposed to perform, Hunter uses the weapon that sets him apart from Ramsey. He says â€Å"Everybody who reads comic books knows that the Kirby Silver Surfer is the only true Silver Surfer.† Here one can see Ingratiation and Impression Management as Hunter resorts to some degree of flattering to make Danny Rivetti feel that he is a man who is supposed to behave properly as he is supposed to ‘set an example’. In addition, Hunter even resorts to Upward Appeal to remind Rivetti that ‘you are a supervisor’.

Rape Culture Essay Example | Topics and Well Written Essays - 2000 words

Rape Culture - Essay Example This paper will look into the case of rape culture and try to find out how women have been denied justice against rapists in the society. It will try to show how rapists have been defended by the media and justice institutions. The descriptions of rape culture and the injustices against women in the society will be based on a movie called ‘The Accused’ which was released in the year 1988. Rape culture will always blame the victims of rape. The media and justice institutions will look at rape in a way that blames the victim to suggest that the victims were the cause of the happening of this act. In the movie, Sarah Tobias, the victim of a gang rape by three men, is accused by the defendant of being drunk during the night of the rape. He says that she was provocatively dressed and seduced one of the rapists. Her history of flirting with men is brought to this case to accuse her blame her behavior. It is with these accusations of Sarah’s clothing and her past history of flirting with men that the defendant uses to blame Sarah Tobias who is the central character in the movie. This shows how rape culture always tries to find as little as it can, small loop holes to blame the victim. The talks of how Sarah was raped in a crowded bar by three men. The three men raped her in turns and repeatedly on a pinball machine. As one was holding her pinning her down, the other continuously raped her. All this time a crowd of men were in the bar did not stop the three men from raping Sarah. Instead they went on to cheer these men to rape Sarah. She is taken to the hospital and meets her attorney who is the prosecutor of the case. The movie has its main setting in a court room. Although Sarah is continuously raped, even her attorney reluctantly defends her because of her history and how she was provocatively dressed. Rape culture always has a way to make the victims

Tin roof(bar)Marketing Essay Example | Topics and Well Written Essays - 1000 words

Tin roof(bar)Marketing - Essay Example Social media marketing does not face any hindrance concerning geographical setting hence customers from whatever geographical location can be reached. Social media builds brand, product awareness, a brand is a long-term picture of a given commodity, and it is that which makes a product be known for quite some time. The intensity of a brand has the implication of enabling individuals know a product more, it can be used to create new customers by letting them know about the business. Secondly, letting them be your friends, making of friends is something quite hard given its procedural; on the contrary, it is quite easier through the social media (Keillor pg. 13). This will enable them buy from Tin Roof (bar) as their brand of choice. Social media marketing is worth investing in because of several reasons, which include and is not restricted to the following. It is in social media where customers are easily found as everyone in the target market use social media in one way or another. F ace book, YouTube, Twitter, LinkedIn, Pinterest and  mobile apps and games  have all become favorite pastimes across the world (Schepp and Debra pg. 112). ... ts the products and brands on a platform as well as the product messages to be shared; this leads to awareness hence many individuals would know the product. Interest is also developed on a product hence creating customer loyalty, and sales improvement, which leads to increased revenue, and hence the profit and company image will as well increase. (Keillor pg. 45). The company should therefore use this method to widen the operation base of the company. In the world of competition, the use of social media has the impact of leveling the playing field, as Tin Roof (Bar) Company will be in the position of receiving enquiries from big and small prospective clients alike. The company will be in the position of achieving the set marketing objectives using similar tools like the others and applying the same rules. This means social media sites are both less costly and easy to access irrespective of whether the company is a big one or a small one. This is despite the fact that such companies would still own a bigger chunk of the platform depending on their resource base. Another reason that Tin Roof (Bar) will find social media helpful in marketing is that social media is searchable and it would aid consumers to look for its products and services through online searches. This is because, through social media the company’s organic Google search results will be affected and hence provide entry to the website of the company. This form of interlinking the platform used whether, face book, twitter, Skype or any other platform has the impact of creating value for the company’s products (Schepp and Debra pg. 72-5). Furthermore, social media content is sharable. One of the major purposes of a social media platform is to find contents and share them irrespective of where they find

Rape Culture Essay Example | Topics and Well Written Essays - 2000 words

Rape Culture - Essay Example This paper will look into the case of rape culture and try to find out how women have been denied justice against rapists in the society. It will try to show how rapists have been defended by the media and justice institutions. The descriptions of rape culture and the injustices against women in the society will be based on a movie called ‘The Accused’ which was released in the year 1988. Rape culture will always blame the victims of rape. The media and justice institutions will look at rape in a way that blames the victim to suggest that the victims were the cause of the happening of this act. In the movie, Sarah Tobias, the victim of a gang rape by three men, is accused by the defendant of being drunk during the night of the rape. He says that she was provocatively dressed and seduced one of the rapists. Her history of flirting with men is brought to this case to accuse her blame her behavior. It is with these accusations of Sarah’s clothing and her past history of flirting with men that the defendant uses to blame Sarah Tobias who is the central character in the movie. This shows how rape culture always tries to find as little as it can, small loop holes to blame the victim. The talks of how Sarah was raped in a crowded bar by three men. The three men raped her in turns and repeatedly on a pinball machine. As one was holding her pinning her down, the other continuously raped her. All this time a crowd of men were in the bar did not stop the three men from raping Sarah. Instead they went on to cheer these men to rape Sarah. She is taken to the hospital and meets her attorney who is the prosecutor of the case. The movie has its main setting in a court room. Although Sarah is continuously raped, even her attorney reluctantly defends her because of her history and how she was provocatively dressed. Rape culture always has a way to make the victims

An analysis of a critical incident related to the care of a patient of Assignment

An analysis of a critical incident related to the care of a patient of a higher dependency who is critically ill - Assignment Example Most of these deaths have been shown to be preventable (Douglas and Elward, 2011, p.68). According to (Sheldon, 2009, p.104), about 52% of people suffering from asthma have been found to underestimate the risk of them having an asthmatic attack. As a nurse, I was involved in the care of a critically ill patient diagnosed with infective exacerbation Asthma (Heffner, 1991, p. 67). The patient was a 60-year-old woman who presented with shortness of breath and chest pain. The patient’s name will not be used in this reflection for confidentiality reasons and instead, the patient will be referred to as Mrs. A. In the provision of nursing care, communication plays an important role and nurses are tasked with ensuring the utilization of effective skills in communication. Communication is an effective tool in the transmission of useful information to and from the patient (s). Communication has been shown to be effective in speeding up recovery by reducing the number of complications developing from disease, reducing stress, relieving pain and alleviating the fear that patients may have regarding their condition (Arnold and Boggs, 2003, p. 52). In a study, Carpenito (2009, p.90) identified three risk behaviors that can cause an individual to get an asthma attack; an asthmatic not using their preventive inhaler as prescribed, not having an asthma action plan and an individual not paying attention to their worsening condition. In adults, asthma is diagnosed through the recognition of the characteristic symptoms the patient presents with, the signs as observed by the healthcare practitioner together with the absence of an alternative diagnosis to rule out the condition (Baillie, 2005, p. 78). The practitioner is required to carefully take the patient’s clinical history. Mrs. A’s diagnosis was done using this criterion. She presented with chest pain accompanied by shortness of breath. Peak Expiratory Flow was used as an alternative test to determine

Kolcaba’s Theory of Comfort Essay Example for Free

Kolcaba’s Theory of Comfort Essay Within the context of theory illustrates a demanding yet creative shaping of plans, structured requirements, and prediction of a provisional, determined, and systematic sight of phenomena (Chinn, 2011). Nursing theory is a crucial function within the nursing practice. Theories afford nurses with the distinctive facets that are in encompassed within patient care and the nursing profession. Clarification of practice governance, and expectations are also integrated within contextual framework of nursing theory. It bestows various manners to acquire data, examine and study, and foresee the practice of nursing and the outcomes of patient care (Parker, 2010). Kolcaba’s middle range theory of comfort captivated my interest because my impression of comfort curtails that of positive patient outcomes. Comfort is not solitary to just physical ailments, but emotional and psychological measures in addition. Throughout my experiences and years as bedside registered nurse, I can attest that patient requests stem largely from the factor of being made comfortable. As stated above, this not only embraces physical comfort, but something unassuming as a comforting touch or positive attitude to render the positive outcome and a content patient. Absorbing how theory influences practice has been an impediment that I have recently overcame. I was unmindful that certain situations and decision making were reinforced through the use of theory. Examination of the importance of nursing theories, more in depth review of Kolcaba’s theory of comfort, and theory of comfort in nursing practice, education, and research will be reviewed further. Importance of Nursing Theories Separately from the governance of practice and foundation for the practice of nursing, theories furthermore propounds opportunities for nurses in the sense of practical application. Measurable changes and enrichment of the profession occur when nursing theories are incorporated into practice. The benefits of having a defined frame of theory in nursing produces superior patient care, heightened professional repute for nurses, progressed interaction among nurses, and direction for exploration of the practice and education. Theories also illustrate the quality of the nursing profession, and serves as a reservoir of knowledge with the examination of the essential requirements of patients and necessary interventions. In addition, specialized rationales are provided. Succeeding medical doctors orders are not exclusively to the context of nursing care. Nursing care incorporates not only a compassionate attitude but passion for care of patients. The caring component of nursing cannot be measured, rather dissected through theory within the clarification of what nurses do. Systemically this is all supported through abundant theories and theorist. The nursing profession emphasizes on holistic care which is defined as treatment of the whole person. Within this skill is the admittance of problems that are biomedical but also opportune clarification of the well-being and health of a human that introduces added indicators of disease that are non-visualized (Powers, 2011). Kolcaba’s Theory of Comfort The origination of Kolcaba’s theory of comfort stemmed was first established in the 1900’s. Founder, Katherine Kolcaba, concluded that for a positive patient outcome to accomplished, comfort is a crucial obligation. Katherine organized a representation for exploring, analyzing, and gauging the care of the patient. Historically, she believed that the product of the profession of nursing is comfort. According to Kolcaba (2010), comfort is achieved in a few diverse ways to include transcendence, relief, and ease. Transcendence represents the aptitude to overcome the lack of comfort sensed by patients through their awareness to cease. Patients are able to rise above their challenges. For example, a post-operative below the knee amputee patient may experience great physical pain from the surgery as well as psychological trauma from the intervention. Pushing forward to regain strength and independence would be an instance of transcendence. Relief constitutes any ordered analgesic medication that can be given to the patient or  non-pharmacologic interventions such as distraction or repositioning. This structure of comfort is experienced as relief. Anxiety reducing measures such as anxiolytics or inducing expression through conversation or other forms of communication can be facilitated. These actions can be constituted as placing the patient at ease. In my day to day professional practice experiences, I come across different situations where comfort may be the only measure to take in a particular patients care. Pharmacological therapy interventions are important for adequate relief, but non-pharmacological interventions are just as imperative. A simple caring touch and tone conditions the patient to an enhanced state. This particular theory affords nurses a better comprehension and obligation to comfort in the practice setting. Nurse are the forefront of healthcare. We have the ability to promptly identify the demands the needs of the patient. Kolcaba’s theory of comfort conforms into the nursing metaparadigm with relation to the three concepts presented: transcendence, relief, and ease. There is a clear consensus about the concepts which includes health, nursing, person, and environment of the metaparadigm. Kolcaba elaborated on the four various experience backgrounds that comfort is achieved. These include environmental, physical, social, and psychospiritual (Kolcaba, 2010). Theory of comfort in nursing practice, education, and research Kolcaba’s theory of comfort guides research in assorted ways. It challenges the nurse to examine the correlation among holistic interventions and different comfort measures. It also imposes a contention between comfort and â€Å"health seeking behaviors†. If the product is positive, than it enhances future endeavors and postulates additional motivators to provide comfort. Institutional outcomes are also examined (Koehn, 2000). References Chinn, P.L., Kramer, M.K. (2011). Integrated theory and knowledge of development in nursing (8th ed.). St. Louis, MO: Mosby/Elsevier Koehn, M. (2000) Alternative and complementary therapies for labor and birth: an application of Kolcaba’s theory of holistic comfort. Holistic Nursing Practice. 15(1):66-77 Kolcaba, K. (1992). Holistic comfort: Operationalizing the constructs as a nurse-sensitiveOutcome. Advances in Nursing Science, 15(1), 1-10, p. 6. Kolcaba, K. (1994) A theory of holistic comfort for nursing. Journal of Advanced Nursing 19: 1178-1184 Kolcaba, K. DiMarco, M.A. (2005) Comfort theory and its application to pediatric nursing. Pediatric Nursing, 31(3), 187-194 Parker, M.E., Smith, M.C. (2010), Nursing theories and nursing practice (3rd ed.) Philadelphia, P.A.: F.A. Davis Company Powers, B.A., Knapp, T.R. (2011). Dictionary of nursing theory and research (4th ed.). York: Springer Publisher Company

Nursing Assessments for Geriatric Client with Mental Illness

Nursing Assessments for Geriatric Client with Mental Illness In this assignment, nursing assessments and interventions for a geriatric client suffering from long term mental illness, depression and suicidal tendencies is studied with reference to relevant theories, nursing assessments and interventions. Systematic approach of studying nursing process will be explained along with a role of mental health nurse in care assessment of the patient. There are four stages which are identified in the nursing process that are assessment of patient, planning of care, implementing care which is designed and evaluating the care against the interventions designed. A well-developed problem solving structure will be designed in order to layout, structure, present and organise a nursing intervention based on the assessment of the case study. In the first section, a detailed price of a client will be given. The following section will describe a well-planned nursing health assessment followed by interventions and approaches. In the entire nursing plan, it is mad e sure that client is totally involved so that he can be educated and empowered. In addition, nursing plan would be based on person centred approach and interventions will mainly be based on evidences observed trough the client. In a accordance with the confidentiality criteria developed by nursing and midwifery council, a pseudonym will be given to the patient analysed in the case study by the name (Jane). Jane, a 79 year old female was admitted in a mental nursing ward after a week of regular medical check-up. On admission, she was diagnosed of abdominal pain and temperature. She was described as confused, disoriented and adamant to leave her house. She was single without any close acquaintances living nearby. One of her relative who stays far away believes that she is depressed and required regular, dedicated care in a facility. When her neighbours were contacted, they expressed that she began to feel isolated after three of her friends who used to accompany her to day centre passed away. They also said that Jane was terrified with a thought of leaving her home and joining a residential unit. Further evaluation of Jane revealed that she has not been eating properly, not been taking care of herself hygiene and the hygiene of surroundings. In addition, it was also reported that she had arthritis which lowered her mobility due to which she did not take liquids in the evening with fear o f moving in the night. Although treated for her UTI with antibiotics, her other symptoms continued to progress and detailed evaluation of her medical condition revealed that she was suffering from depressive illness. Nursing assessment revealed that the mon conditions from which Jane was suffering are poor hygiene, reduced appetite, loneliness, lack of interest in life and unwillingness to move out of home with a feeling of insecurity. In order to improve Janes situation, the primary assessment done wad a good psychosocial assessment which is believed to aid the patient as therapeutic tool where patients could express their concerns to an external person seeking possible help (Rose and Barnes, 2008). This assessment is regarded to be patient centred and important in developing a well evaluated care plan which would favour and stabilise condition of James. This assessment utilised recovery model intervention in which clients explored their feelings, thoughts and ability to discover their illness and motivate themselves to improve their life (Repper and Perkings, 2007). Presenting the conditions and symptoms of Jane, it was observed that her depression score was 19/21 based on the Beck Depression Inventory (Beck et al., 1971). These high scores revealed that any kind of self-report interventions designed in these cases are often unhelpful as the clients in these conditions either under present their symptoms or mislead evaluators in order to reduce their depression score whereby they could avoid facing further interventions.(Castillo, 2003). Therefore, Department of Health suggested the assessors to use proper assessments that would target the patients care strategy. It was also suggested that evaluation of proper interventions would reduce demand for any extra services. According to Beck et al (1998), the dimensions of health involves being spiritual, biological, cultural and social. In this particular intervention of nursing, the health of Jane and his social wellbeing can be improved with the help of a nurse. In implementing the strategies of intervention, it is highly necessary for the nurses to follow the approach of problem solving Mathews (1996). So in order to perform an intervention of nursing on providing good care on Jane, the process of nursing is utilized by the mental health nurses. According to Allen (1991), in providing good care for the patients, the nursing process involves problem solving approach. It involves four stages of step by step process. In planning proper care to the patients, hierarchy of needs by Maslowà ¢Ãƒâ€šÃ¢â€š ¬Ã¢â€ž ¢s(1954) acts as a guide to the nurse. All human necessities are addressed in this. Pillings (1991) explained that it is very important to make sure that all the patients’ needs are fulfilled irrespective of their health. Regardless of the wellbeing, considerable data regarding human necessities were explained by Abraham Maslow. The rationale involved in Maslowà ¢Ãƒâ€šÃ¢â€š ¬Ã¢â€ž ¢shierarchy of needs as a tool of assessment is that, it is highly important to first address the physiological needs of the patient. If the nurse fails to do so it may lead to the death of the patient. So in the present case study, the nurse assessed that Jane did not have the ability to suffice his physiological requirements rather than his other necessities. Jane would not be able to possess self-esteem if Jane’s physiological requirements like unhealthy eating and poor hygiene were not addressed. In the process of assessment, the nurse identified few physiological needs that are important. They are unhealthy eating habits, high alcohol intake, suicidal thoughts, poor hygiene etc. A framework model is considered as an artifact that adds up points to new thoughts and ideas Roper et al (1983). According to Newton (1991), a model is defined as gathering of mental images that depicts the nursing responsibilities of a nurse. This model helps in providing direction and structure to fulfill its goal. Roper, Logan and Tierneyà ¢Ãƒâ€šÃ¢â€š ¬Ã¢â€ž ¢s(1983) Activities of Daily Living is the model of nursing that is chosen for the present intervention. This particular model was chosen as it utilizes the systematic approach and implements Maslow model by first emphasizing on physiological necessities. So in the present case study, the activities of health promotion were planned by the nurse to improve the health of James and prevent further deterioration. According to Kemn and Close (1995), definitions and approaches of health promotion, the health promotion is defined as involving the activities that are necessary to prevent illness and disease and in improving the community’s wellbeing. Jane was explained about the process of intervention before initiating it. Thi s is based on the Newton model (1991) which explains the importance of autonomy and choice that should be given to the patient and should be given the freedom to take decisions where ever necessary and important. In the process of assessment four stages were worked out by the nurse based on the Roper, Logan and Tierney (1983) model. This was implemented by first gathering necessary data from Jane, reviewing the information that is collected and recognizing the problems which are in priority. Another important model that can be used in assessing the James health is the Oremas self-care model (1985). According to this model, in maintaining the health, life and wellbeing, activities were initiated and performed by the individuals. In the present case study of Jane, more prompting is required regarding his self-care. So this model could be utilized to support Jane to suffice his needs of personal cleansing without excess prompting. According to Brown (1995), Planning refers to the activ ity of the nurses which involves taking necessary actions that are required based on the recognized needs. During the process of planning it is important for the care nurses and clients to give a thought on goals aims and their objectives. According to Ewles and Simnett (1999), an aim refers to the outcomes that are achieved on long term in a particular time period. In the case of Jane, the primary objective is to make him understand the necessity of taking healthy food with regards to his weight. Another objective is to make him aware of good hygiene with respect to his wellbeing and health. In the present case the goals that were established include: Make Jane to adopt health eating and develop healthy lifestyle by encouraging him, make Jane to practice good hygiene to prevent him from diseases. The objectives are required to be time framed, realistic, achievable, measurable and specific (Fawcett et al 1997). Objective refers to the process that is intended by the teacher to achieve Kiger et al (1995). In this case Jane is allowed to eat only limited food during his meal. He is take proper care to avoid diabetes. He is made to perform his daily routines like bathing himself, changing the socks and putting in the laundry etc. The nurse that is concerned with taking care of Jane would conduct one to one sessions so as to develop healthy eating habits. The nurse would refer Jane to dietician to solve the issues of overweight through diet. It is necessary for the staffs who are concerned with providing health care to Jane to attend training classes on healthy eating. Educative leaflets could be provided to Jane. The nurse would also take the opinion of James regarding the personal hygiene through open ended questions. It was observed that a felt need is expressed by Jane when he expressed feelings of faithlessness and confidence. From the detailed assessment of Jane and interventions applied by the staff, great knowledge and information on various aspects of care planning was learnt, analysed and understood. The care planning included detailed assessment which served to be one of the vital component in care planning. Next, in the planning stage, the evaluating nurse acquired a detailed understanding on the methods of addressing needs of the clients during which they took into consideration all the predetermining and necessary factors. The main factors which were taken in to account were the cognitive abilities of the people suffering with mental illness. The evaluating nurse regarded that communication with the patient is necessary at all times of delivery of care. In addition, it was also evaluated that good interpersonal skills are required for development of good holistic care. As a part of psychosocial individualized intervention, Jane was empowered and encouraged to engage in wide range of social activit ies where she can mingle with general population. Further, this essay has describes the various aspects that are involved in care planning. The essay has also laid emphasis on the imperative role of a mental health nurse in the management of health of people suffering with various kinds of mental illness. As suggested by the NMC in the year 2002, nurses should act proactively to pick, identify and reduce the risks to the clients. The whole assessment, evaluation and intervention prove that there are various things which are kept in kind before implementing a care process. In addition to the nursing process and care planning, there are other factors that include the nurse’s role, consent from the patient, multi-agency working and self-empowerment which aid in efficient care implementation

Performance management Essay -- Business and Management Studies

Performance management WPA needs to manage the performance of its employees effectively if it is to remain competitive. There are many methods that WPA can use to manage the performance of their employees. These methods include: * Appraisal systems: Performance management is the system in which the employees are reviewed at regular intervals so they are monitored to tell the employer how they perform in their jobs. This is usually be carried out by the employee’s manager, however it is practical to include in the system. Self evaluation: This is where the employee reviews their own performance. Peer evaluation: This involves an employee being reviewed by colleagues who are at the same level or even lower than the employee being monitored. Regular appraisal helps WPA to improve the performance of the workforce; feedback is given regularly which allows WPA to easily identify if there is a problem, WPA also have a staff suggestion theme called ‘think’ this allows the employees to discuss and forward their views so that they are heard. The motivation of the employees are improved as if an employee is working well they may be grateful for some encouragement and a work of thanks, however on the other hand if the employee is not doing so well they need to be told and they need to know what is expected, if the performance is low WPA provide training and support and if it is consistently below the standards of WPA then they use a capability proce...

Summarise the Key Aspects of Current Legistative Requirements and Codes of Practice

PREPARING TO TEACH IN THE LIFE LONG LEARNING SECTOR CITY AND GUILDS, LEVEL 4, 7303 Q2; SUMMARISE THE KEY ASPECTS OF CURRENT LEGISTATIVE REQUIREMENTS AND CODES OF PRACTICE RELEVANT TO YOUR SUBJECT AND THE TYPE OF ORGANISATION WITHIN WHICH YOU WOULD LIKE TO WORK. I work within the Private Security Industry for a medium sized company and am employed as a Training Manager. The company mainly provides Retail Security; this includes Uniformed Officers, Store Detectives and providing Loss Prevention Training.As a company we also cater for Commercial and Industrial work. There is currently a team of three trainers that operate throughout the UK. We can be called on to train in many subjects the core of our work is classroom based with the Basic Job Training relevant to the field the Officer may go into. We also provide training for up-skilling the Officers and for Management and Supervisors in their roles and responsibilities. The Security Industry is overseen and regulated by The Security I ndustry Authority (SIA) and the Private security Industry Act 2001 (PSIA).PSIA is the overriding legislation which states that anyone employed within the private contract security field will have to hold a currant Security licence, Front Line Operational Staff, None Front Line Company directors, Part of the requirement laid down by this legislation is that for an individual to gain a front line licence they must attend and pass the basic job programme for the sector they wish to work in. â€Å"It is essential that individuals working in the private security industry undergo a structured training programme that results in a recognised qualification†. SIA website on training 13th November 2009) This is being redefined in 2010 and becoming a basic programme with core modules on sector specifics. However as a company we also cover parts of the United Kingdom and as such we have to comply with the different requirements for example, PSIA 2001 (Designated Activities) (Scotland) Ord er 2007. PSIA 2001 (Amendment) (Northern Ireland) Order 2009. Codes of practice have been adopted by the SIA in regards to these individual sectors and have been derived from the relevant British standards which can be found in appendix 1.When looking to teach in an security environment it soon becomes clear that there are many other things to consider other than just taking a group of students for a lesson, not least the â€Å"The Health and safety at work act 1974† protecting others against risks to health and safety in connection with the activities taking place. Taking into account one’s own behaviour and responsibilities as a teacher, ensuring the safety of the students within the classroom or work place. See appendix 2 The Data Protection Act 1998 also has an impact on working life and habits within the security sector.In your role in lifelong learning you will therefore need to adhere to legislation outlined above. There are many more legislations that I have to be aware of while teaching. It is important that I keep up to date with these legislations and part of my responsibility is to make sure that they are been adhered to and I know what procedure to follow if this is not the case. REFERENCE LIST www. sia. homeoffice. gov. uk/home www. shop. bsigroup. com/ Word count not including question and bibliography 487 Appendix 1BS 7499:2007 Code of Practice for Static Site Guarding, Mobile Patrol Services Recommendations for the management, staffing and operation of an organisation providing manned guarding services on a static and/or mobile patrol basis. (http://shop. bsigroup. com/en/ProductDetail/? pid=000000000030147282) BS 7984:2008 Code of Practice for Keyholding and Response Services Recommendations for the management, staffing and operation of an organisation providing keyholding and response services on a contracted basis.

Chapter 20 – Neurofinance

20. 1 INTRODUCTION In this book we have argued that cognition and emotion are powerful influences on people’s decisions. Traders are, of course, no different. This chapter begins by considering what we know about what sets a successful trader apart from other people. We have all contemplated the oft-debated question of nature versus nurture in explaining whether a person thrives or fails. In this final chapter, we further investigate where choices come from. The evidence suggests that there are both environmental and biological foundations. The chapter begins in Section 20. with a discussion of expertise, namely, what makes a skillful trader? Cognitive skills are honed through practice and repetition, but emotion also has a significant role. Next, in Section 20. 3, we turn to the emerging field of neurofinance. Using imaging technology, researchers are contributing to our understanding of how people make decisions. In Section 20. 4, we describe some of the insights recently pr ovided by neurofinance researchers. These researchers have found that cognition and emotion have complementary effects. Traders whose emotions appear to be in balance perform the best.Uncertainty and risk are experienced differently by our brains, as are gains versus losses and risk versus return. The chapter concludes in Section 20. 5 with some practical advice. 20. 2 EXPERTISE AND IMPLICIT LEARNING Consider the following situation. You are at a large concert and run into a good friend, Molly. Of course, you recognize her face immediately. Now think about this. What if, instead, you know Molly is at the concert but is seated across the venue. The friend you came to the concert with, Amy, is going to look for Molly, but the two have never met.You do your best at describing Molly to Amy. What’s the chance that Amy will be able to identify Molly among thousands of concert goers? Not too likely. Much of what we know we cannot describe in words. A face is a very complex thing, an d we simply do not have enough words to explicitly describe one particular person very accurately. Language is categorical, whereas the distinguishing features of two similar faces may be fuzzy. Some cognitive scientists assert that people have knowledge that they cannot verbalize, referred to as implicit learning or tacit knowledge.Brett Steenbarger argues that traders also have information about markets that they cannot adequately describe in words. Like a human face, markets are probably more complex than the language we have to describe them. Does this mean we need a finer grid with which to describe markets? Or, does this view suggest that we need to better understand how traders make decisions? Excellence in most fields requires expertise. How do we define expertise? Usually we think in terms of relative performance so that those at the top of their game are considered to be the experts.Because of tacit knowledge, an expert chess player or pro football player often knows insti nctively what the best move is, perhaps without any cognitive evaluation whatsoever. Recall in our discussion of the foundations of emotion in Chapter 7 that psychologists believe that emotions can develop completely independently from cognition. In other words, you can feel fear without first cognitively recognizing what is making you fearful. While observing a market, a trader may instinctively know the move he wants to make.Steenbarger notes that in many instances traders will make similar buy or sell decisions and then, ex post, provide very different descriptions of the information that led to the decision. The traders saw the same information, acted the same way, but understood their behavior quite differently. Perhaps a trader makes a decision based on instinct with no preceding cognitive evaluation. Afterward, the trader generates an explanation that is cognitively consistent with his expectations. Steenbarger argues that â€Å"the successful trader feels the market but doe s not become lost in those feelings. Studies of expert athletic performers have reached similar conclusions. For example, one study argues that â€Å"emotions, and the capability to regulate them effectively, arguably account for a large portion of the variance in athletic performance. † In the trading domain, an expert trader often has a gut feeling about a particular situation but remains in control by taking careful, deliberate action. Does this mean that trading expertise is innate and cannot be learned? Reading the information in a market could be like understanding a social interaction. Some people are just better at it than others.While some level of innate ability is probably requisite, the evidence suggests that expertise is finely honed. Not too many of us would believe that a professional quarterback spent his teen and early adult years watching football on television while sitting on the couch eating chips. Knowing the rules of a game does not make you good at the game. Practice and repetition are common ingredients across successful experts. For example, accomplished violinists spend, on average, 10,000 hours practicing. Successful traders also devote a lot of time to practice.This practice gives them the ability to connect what they know about a market to the action they should take. Through implicit learning they are able to make better and more efficient decisions. A day trader who spends hours, or even minutes, evaluating a current market circumstance before making a trading decision will certainly find it difficult to succeed. 20. 3 NEUROFINANCE While we know that practice is necessary to hone any skill, unlocking the mysteries of the brain is an important key to understanding how to promote the development of expertise in any realm, including investing.Are evolutionary theorists correct in their contention that our basic emotions have evolved to promote the survival of the species as we discussed in Chapter 7? Do expert performers hav e innate characteristics, or can anyone develop expertise in trading? Neurofinance and neuroeconomics use neurotechnology to examine how the brain behaves while a person is making financial and economic decisions. In these new and growing fields, results from economics, finance, psychology, and neuroscience provide the basis for further investigation.Neuroscience uses brain imaging, as we described in Chapter 7, to understand brain activity and how the brain works. With this technology, scientists can actually measure emotional response. The potential of the technology has not gone unnoticed by practitioners. In fact, Jason Zweig, senior writer for Money magazine and guest columnist for Time magazine and cnn. com writes: I’ve been a financial journalist since 1987, and nothing I’ve ever learned about investing has excited me more than the spectacular findings emerging form the study of â€Å"neuroeconomics. Thanks to this newborn field †¦ we can begin to understa nd what drives investing behavior not only on the theoretical or practical level, but as a basic biological function. These flashes of fundamental insight will enable you to see as never before what makes you tick as an investor. Investors who better understand â€Å"what makes them tick† will be better prepared to make good investment decisions. It is important to understand that neuroscience is not simply interested in mapping out parts of the brain. Instead, by looking at how the brain reacts during various activities, scientists can understand how the brain functions and solves problems.We will better understand the mix of cognitive processing and emotional responses. Which responses are controlled and which are automatic responses? These insights will allow economic theorists to improve models of decision-making, as well as investor education efforts. Recall from our earlier discussion of the brain that automatic and controlled responses are associated with different par ts of the brain. Automatic responses often stimulate the amygdala, whereas controlled responses activate the forebrain (or prefrontal cortex). Using imaging technology, scientists can observe the areas of the brain that are activated during a task.In Chapter 7 we also talked about Damasio’s studies of the behavior of brain-damaged patients. The patients were emotionally flat due to frontal brain lobe damage, and Damasio concluded that decision-making and emotion are intertwined. Though studies of braindamaged patients can be informative, brain imaging technology allows more control so that research can be conducted with greater precision. Neuroscientists are making great progress on brain function, and, as a result, researchers are proposing new models and theories that better incorporate aspects of psychology, including emotion. 0. 4 INSIGHTS FROM NEUROFINANCE Neuroscientists have investigated a variety of questions related to financial decision-making. Several studies have lent insight into the forces of emotion on trading by studying the physiological characteristics of professional securities traders while they were actively engaged in live trading. In one study significant correlations between market movements and physiological characteristics such as skin conductance and cardiovascular data were reported. Differences were also detected across traders, perhaps related to trading experience.Another study looked at whether emotion was found to be an important determinant of a trader’s ability to succeed in financial markets. It was found that those whose reaction to gains and losses was most intense had the worst trading performance, suggesting the obvious need for balanced emotions. Brain imaging has been used as experimental participants have made risky choices. This research indicates that how gains and losses are both anticipated and realized is likely to differ inasmuch as different regions of the brain are activated.When gains are antici pated, a subcortical region known as the nucleus accumbens (NAcc) becomes active. This region is rich in dopamine, a substance that has been associated with both the positive affect of monetary rewards and addictive drug use. The fact that this region is only active during anticipated gains (but not losses) lends plausibility to the differential experiencing of gains and losses in prospect theory. Other brain imaging research indicates that what might lie behind ambiguity aversion is the fact that risk and uncertainty are experienced in different ways.Recall in Chapter 1 where we discussed the distinction between risk and uncertainty. With a risky choice, the person can assess the probability of the outcomes, but under uncertainty the probabilities are unknown. The distinction is important here because the brain may evaluate a choice in a risky situation differently from a choice when one faces uncertainty. Research indicates that when facing uncertainty the most active regions were the orbitofrontal cortex (a region integrating emotion and cognition) and the amygdala (a region central to emotional reaction).In contrast, when facing risk, the brain areas that responded during their task were typically in the parietal lobes so that the researchers concluded that choices in this setting were driven by cognitive factors. In sum, uncertainty appears to be more strongly associated with an emotional response, while risk leads to a cognitive reaction. It has been suggested that when times becomes more uncertain (for example in 2008, as was described in Chapter 14), the inability of investors to properly assess the distribution of future returns leads to their moving from rational deliberation to a primarily emotional response.The result could be widespread unwillingness to hold risky assets in turbulent markets, a tendency that can only exacerbate market declines. A neural test of myopic loss aversion has also been conducted. A group of patients with brain lesions on areas known to be associated with the processing of emotions were compared to a control group. The former group was significantly more likely to take on risk than the control group. Further, the lesion group exhibited greater consistency in their levels of risk aversion. In other words, those with a reduced capacity for fearful responses behaved in a manner more in line with expected utility theory.Another study focused on how decision-makers’ brains reacted to varying levels of risk, rather than on learning or expected values. Using a gambling game, expected values and risk were varied while participants’ brain activation was monitored. As is typical in finance, rewards were measured using expected payoffs and risk using the variance of payoffs. Interestingly, the researchers report that brain activation varied in both time and location for reward and risk. Brain activation in response to rewards was immediate, whereas brain activation in response to risk was delayed .Time and location of activation is important because if we can separate the effects of risk and reward in the brain, researchers can further investigate how changes in risk perception affect decision-making. For example, they could examine how misperception of risk and cognitive difficulties contribute to less-than-optimal behavior. 20. 5 EXPERTISE AND EMOTION Research indicates that understanding neural responses will help us to gain insight into some of the puzzles we have talked about in this book. In addition, there are important implications for trader education.We are all familiar with the old adage that â€Å"practice makes perfect. † In order to gain expertise, it is important to know the rules of the game, so reading up on investing is not a bad idea. But, at the same time, much practice through many simulations under divergent market conditions will promote better decision-making while trading. But, does it pay to become an expert? While we know that many long hour s of studying and practice are required, is this effort sufficiently rewarded? There is evidence that this question can be answered in the affirmative for financial practitioners.One researcher constructed a â€Å"differential reward index† as the income for a specified percentile divided by the median income for each occupation. This measure allows us to differentiate high average income from high income for those whose expertise is greatest in a particular profession. For financial and business advisors, including stock brokers, earnings are related closely to achievement. At the 90th percentile the differential reward index was 3. 5, indicating that the top 10% earned 3. 5 times more than the median income level.In fact, this was the largest observed value for the differential reward index across all occupations studied! Thus the evidence suggests that the benefit of becoming a skilled financial advisor may far exceed the cost. So how can one become an expert? Researchers have concluded that tacit knowledge is an important predictor of success in business as measured by salary, rank, and the level of one’s company (e. g. , whether it is among the top 500 in the Fortune rankings). Practical knowledge, or the ability to gain tacit knowledge and turn it into a good strategy, is a function of a person’s environment and ability.Thus, with a certain level of competence, hard work can be translated into success. A successful trader, nonetheless, should always remember that emotion is critical to the outcome. We have argued throughout this book that emotion can enhance decision-making. Previously cited evidence suggested, however, that traders are advised to be wary of intense emotional reactions. Another recent study used neuroimaging to examine how decision-makers’ brains responded while playing the ultimatum game described in Chapter 11.When unfair offers were rejected by the responders, the investigators reported significant increase s in brain activity in the anterior insula, a brain area associated with emotion. Recall that even offers that are viewed as unfair should be accepted by a responder who cares only about increasing her earnings. Thus, traders are advised to exert their cognitive skills when experiencing a strong emotional reaction in order to overcome the tendency to react emotionally, just as a responder in the ultimatum game who is aware of his emotional response is well advised to accept an offer even if it seems unfair.Emotional responses and cognitive evaluations of risk can be quite different. Think about how many people perceive the risks of automobile and airplane accidents. Though riding in an automobile has been shown to be the less safe alternative, often an emotional response plays the dominant role, which may keep some people off airplanes. CHAPTER HIGHLIGHTS 1. Expertise is defined in terms of relative performance so that those at the top of their game are considered to be the experts. 2. Implicit learning reflects knowledge that cannot be described using language. 3.Experts have developed implicit knowledge that enhances performance in their particular domain. 4. Neurofinance uses brain imaging technology and results from economics, finance, and psychology to better understand how the brain works. 5. Physiological differences exist across professional traders, and emotion is an important determinant of a trader’s ability. 6. Measured brain responses to changes in risk and reward vary in both location and time of activation. 7. Practice is necessary to excel in trading, and good traders may make decisions based on gut feelings, while at the same time ensuring that they control their emotional responses.

Opportunity to make this film Essay

â€Å"Let him have it, Chris† are the words used by Derek. The audience could interpret this statement in two different ways – as an instruction to shoot or as a request to hand the weapon over. The audience is led to believe that Bentley meant the latter, but Craig interprets the line in the first way. He fires at the detective, wounding him in the shoulder. The impulsive movement of the camera and the unmistakeable sound of a gunshot are both used, with great effect, to scandalize the audience. The detective then retreats for cover, verbally and physically abusing Derek, â€Å"Have you got a fucking gun, too, eh? † He pushes him hard against the wall using his own body as a ram. This may have been to increase his levels of cover, reducing a possible target, but the audience think of it as intimidating Derek. The detective then proceeds to caution Bentley, but groans with pain before he can finish. He then finds the knuckle duster Bentley is carrying, a present from Craig. He seems to blame Bentley, forcing him against the wall, causing the audience to feel sorry for him even though what he has done is clearly wrong. The next scene is showing Craig reloading his weapon behind an access point to the roof. After each round he loads into the magazine, a police officer is shown in a police station being handed a gun before running out of shot. This gives the viewers the impression that each round in Craig’s weapon is meant for that particular officer. This again makes the audience feel that he’s there to kill, not just to get away, condemning him as some sort of maniac. The next thing shown is Chris firing randomly into the air as he moves closer to the camera. It shows him as being much more confident than before, as though this event was his rite of passage, his destiny. His teeth are clenched, ready for war and he wears a crazy smile, as though he is indeed insane. This confidence is not shared by Bentley, however, who is shown to be scared and worried. Later on, the same actions are taking place but as Craig walks amongst the skylights on the roof they light up, signifying that police were now inside the building. Police are shown to be in the very stairwell that Derek and the DC are hiding behind. An officer approaches the door, but before he can open it, another says â€Å"Here, let me†. This is ironic as the next sequence of events will show. The colour inside this tiny room is once again gold, annotating these characters as friendly. As the first officer jumps out from the door to join up with his colleague he is immediately shot by Craig. As this happens, the speed of the film slows, showing you the full gore of the fall the policeman has to take. The music then turns low as if to say ‘that wasn’t a good idea†¦ ‘. As DC Fairfax runs inside shouting â€Å"Get me a fucking gun†, Derek wanders to the body. The camera then switches to a different shot, this one as though the audience are in Derek’s head. The camera tentatively swoops from normal eye level to the body and then back up. He then gazes back at Craig, muttering â€Å"You shot him†. â€Å"Stay back†. At this point the audience does know that Craig has turned into a maniac, rejecting one of his friends. Two officers then grab Derek and use him as a shield to retreat back to the stairs. This makes Bentley appear as just a tool rather than a person, the police regarding him as a means to an end rather that an end in itself. â€Å"You bastard† uttered a police officer lingering in the stairwell as the two grasped him in a head – lock. Now the door was open the colour inside the building had changed, or been infected with the chilling blue. Because of that the police had changed from someone the audience could trust into someone to be wary of. Meanwhile, Craig continues to fire randomly into the air, shouting abuse at the people present, â€Å"You ain’t getting up here that way copper†, â€Å"Come on then, I’m only sixteen†. This action shows the audience his insanity and the amount of courage he has because this statement makes the audience believe that he feels he can take on the world. Eventually DC Fairfax re-emerges with a revolver too. He bides his time, waiting behind the cover of the stairwell. After a burst of fire, the audience hear a click. It is clear to all but Craig what this means. Fairfax advances, into no – man’s land, ready to face off his opponent. â€Å"Stay back†, says Chris, pointing the gun at the detective. But he continues to advance. Click. Click, Click. Craig’s out of ammunition. He begins to step backwards, away from Fairfax. In a desperate attempt to end it, Craig turns the gun on himself and pulls the trigger, braced for impact. Click Click Click. He now begins to whimper, Fairfax pushing him further and further away. In a last – ditch attempt, Craig summersaults from the roof onto a nearby greenhouse. The siege had ended. Throughout the whole of the scene, chilling blue was used to amplify the feeling of dread the audience are already feeling. This case is well publicised in all types of media, although not all sources sympathise with Derek. The Daily mail, the best selling newspaper at the time, printed a highly sensationalised and inaccurate report which claims Craig was in possession of a sten gun, a fully automatic weapon of devastating proportions. After the â€Å"battle† they report a heroic chase of the gunmen, over rooftops and down fire escapes. This relates to the film well, as this is biased, but on the part of the police, a normal response to murder. Another curious aspect of the investigation is whether Bentley actually even said the words that eventually killed him. During the trial, Craig denied the words were said. One police officer confirmed this in his statement, writing, â€Å"I did not write it down because I did not hear it. I did not hear it down because it was not said†. Claude Pain’s statement was later lost by police. Controversy still shrouds this topic, and, indeed, the whole court case’s truth. It has been suggested in the book ‘Let Him Have It, Chris’ by M. J. Trow that the words that hung Bentley may have been ‘borrowed’ from the case of Rex V. Appleby who was hung for inciting his accomplice to kill a policeman by shouting â€Å"Let him have it, he is all alone†. Did the police believe what had hung Appleby would hang Bentley? These statements point out yet more bias acts to swing the trial in favour of the police. It seems that there is much biased activity within the real life events as well as the film. While the director has chosen that the character should say these words, he has ignored the fact the police constable killed on the roof, Sydney Miles, was a father of two. This may have been omitted so as not to prevent the audience feeling sympathy towards Derek and even some sympathy towards Chris. The next scene is after the court case and the sentence has been passed. The family has campaigned Bentley’s innocence and found many to believe this too. The trial, too, has been uncovered as a sham. It is discovered that Derek has the mental age of eleven and should never have been tried. Victory seems almost certain for the Bentley’s, but their pleas for a pardon have been rejected. Many feel this an injustice. The scene starts with Derek’s father walking out, into his street, and looking around in despair. Although this action is shown for a mere two seconds, if that, a lot can be deduced. His pace is slow, his face pensive. As he walks out, the postman greets him with just one letter, a great deal less than days before. The camera zooms out, to reveal the street empty. This creates a sense of solace, that no-one is there to support the family. The roads are lined with decaying leaves, a sign that Derek is missed, for it was his job to clear them up. Their position is important, too. They are all in the gutter, suggesting that the father, like the leaves, is in the gutter too. The leaves are also dying, a subliminal message of what’s to come. The next event is the constant switching of shot from the cell of Derek to the family’s sitting room with them all gathered round, supporting each other. Nothing happens during these scenes, but the family is shown expressing their emotions. The use of this technique shows a direct link between them and Derek. Once again, Derek, or at least his face, is bathed in an almost angelic light. Close ups of everyone’s faces are used to convey just how much emotion he family are feeling. This technique also causes the audience to feel their sadness with the family, as though they were a member of that family. The section following that is of Bentley sitting down, crouched forward, over himself like an animal trying to protect itself. The vicar is reciting the Lord’s Prayer and Derek is saying as much as he can. This action suggests he now has no-one that can help him but God. He has stopped denying the inevitable and has accepted it. Gold is the predominant colour in this scene, warming the characters involved as though they are saints. The prayer is also what was said by the little girl before she spots Craig and Bentley climbing over the gates of the factory. This provides a waypoint in the film the audience can revisit, as though to say â€Å"What if†¦? † The family is shown in the living room once again, but this time from above. This effect makes it feel like Derek is looking down at them, as though already dead. It tell the audience that there is only one future for Derek. This reciting is interrupted, however, by the guard telling him it’s time in a more forceful way. As soon as the door is flung open, the colour inside the room is changed by that of the outside. It is now dark and blue once more, suggesting, quite rightly, that the mood inside the cell has changed. The ensuing action is very rapid, providing a harsh contrast between the relaxed readings of the vicar and the short, sharp officials. The first line said is â€Å"Here, drink this†. Once Derek has drunk the liquid the camera acts, once again, like the audience are looking at the events through Derek’s perspective. This rapid series of events gives the audience an impression of force, that Derek is being pushed into something that should never have happened. The camera cuts to Derek’s supporters outside the prison, showing he audience that even the general public believe what will happen is wrong, reinforcing the audience’s belief. The camera shows the crowd and then pans upward, showing the large towers of the prison. This is to show that the government is more far powerful than the people below. The coat of arms lies on the wall, meant to signify justice. The audience are now mentally branding everyone running the prison as evil. The scene shows that everyone is behind Derek, and makes the viewers ask why? Why did this happen? The camera shows Derek being led to the gallows, between two lines of executioners. The camera pans around these lines, showing, once again, the full might of authority. It makes the audience as well as Bentley feel as though there is no way out, no going back. Derek is taken into the execution room, blindfolded and hung. Once the blindfold is added, the music stops and now all the audience can hear is Derek’s loud breathing. This creates a sense of apprehension, like they don’t want to see what is about to happen. The action is once again very rapid, like the executioners don’t even want to be there. The room is dark and has no source of light apart from a small window. As the execution is completed, Derek’s shoes are shown falling off his feet and hitting the floor. There is now a lingering shot of them. They symbolise Derek, in a way. They give the impression that this is all that is left of him. They also highlight his mental age once more as they aren’t tied. After Derek is killed, the camera flies up, out of the room and returns to the family. This could be his spirit, flying away and returning to his home and family once more. As this takes place, there is no music, just the scared and agitated breathing of Derek. As the spirit enters the home, the audience can see the colours have changed. What was once lit with gold and yellow is now illuminated using the same chilling blue of that fateful night. This signifies that the mood inside the house has changed from warm and welcoming to cold and unforgiving. The family are shown crying on each other’s shoulders and the camera pans round the room to the clock, which is now the only thing audible over the crying. As the whimpers grow louder, the clock stops. This signifies that time has run out for Derek. As the credits begin to roll, the crying is faded out and silence follows. Medak has used every tool at his disposal to promote sympathy for Bentley and his family. The lighting is dark and harsh when showing characters that bring Derek down, while those that are friendly towards him are lit using gold and yellow. The music is repetitive and unforgiving, creating links to previous scenes it the audience’s mind. Often there are large gaps with no music whatsoever to emphasize the action taking place. The camera often switches from a third person view to the action as though it were Derek to show the audience exactly what he can see. The camera also persists in showing the audience of Derek’s suffering. The dialogue of many other characters involves swearing regularly, but not in the case of Derek or his family. They are shown to be as near angelic as humanly possible. Derek’s dialogue is childlike and predictable, another method of showing the audience his mental age. The director has achieved his goal tremendously well. The director, in my view, has strayed from the truth very little, but has neglected to include certain aspects of the story altogether to promote sympathy for Bentley and his family. The film is, indeed biased, and that is clear in the audiences mind as the film ends, but then, most people, having been given the opportunity to make this film, would have produced it as biased.

International bussiness Assignment Example | Topics and Well Written Essays - 3000 words

International bussiness - Assignment Example Brazil has experienced massive socioeconomic transformation, and this can be dated back since the World War II. The country has seen growth from an economy that relied more on exportation of few primary products to the present day economy that is characterised by large and diversified industrial sector. The country has also transformed from a previously largely rural population to an increasingly urbanised state today. All these are clear illustrations that show the enormous strides that Brazil has taken towards its status among the fastest growing and emerging nations in the world. Brazil has an estimated population of about 200 million people which is a rapid growth from the 17.4 million in 1900. About 87 percent of the country’s population is urbanised compared to 30 percent in 1940. After going through several decades of industrialisation, Brazil presently produces more than 35 million tonnes of steel, 3 million vehicles, 66 million tonnes of corn and 60 million tonnes of cement among others annually. Other primary goods produced in the country include refrigerators and television sets. The country has a well-developed road network covering over 1.5 million kilometres well as a widespread supply of electricity (TWB 2014). The political system in Brazil involves the president being the supreme entity especially in matters concerning executing policies approved by the lower and upper houses. The Congress has a regulatory function towards decisions and actions taken by the executive. The two chambers (Chamber of Deputies and the Senate) have a role in creating legislation which are thereafter signed into law by the president. In matters of national economy, the Brazilian government has a pivotal role and influence in many aspects of the economy and its consequential growth. For example, the Government expenditures accounts for more than 40 percent of the country’s GDP. Technological advancements is an essential part in the economic

Explain in your own words what you understand either by the term Essay

Explain in your own words what you understand either by the term hegemony - Essay Example However, some philosophers have some modified the definition by involving the concept of domination. Gramsci (1971, p. 158) has defined hegemony as a tool that can be used to change a society. Hegemony is an association between societies and its associated components. He also noted that the concept of hegemony encompasses other concepts as well. It means that we really can’t define hegemony in simple terms. Roger (1991, p.24) have indicated that some of the concepts that are related to hegemony include coercion, dominance, capitalism, imperialism, strategy for revolution and absolute majority. Hegemony can be applied in many ways. One example of hegemony is through historical or political influence. This is brought about by conquering another country and spreading its political influence to other countries. A classic example of this political hegemony is through colonization. Colonization, which is started by European countries (Portugal and Spain) during the 15th century, has greatly applied political hegemony and is influence by the concept of coercion, dominance and imperialism. They have influenced the political, as well as the socio-economic, aspect of the countries which they have colonized. They have changed the traditional system of their colonies and have implied their own system here. For example, in the book of Zaide (1994, p. 218) the classic â€Å"barangay† system of the Philippines was changed by the Spain into a â€Å"colonial† system when they have conquered the Philippines during the 16th century. In the journal article of Tarak and Laffey (1999, p.30), it is explained that there are some countries, particularly the Great Britain and the United States, that have used the concept of hegemony in their goal of attaining power to other countries. The two countries have influenced other countries by consistently seeking reasons to install a particular set of political institutions and socioeconomic assemblage in other countries. This may be done in a lot of manners like for example, making sure that they have an ambassador or representative in the country which can influence the political system, or have many investments to the country which can influence the economic aspect of the country. They do these strategies to create a favorable environment for the expansion of their capitalism, as well as to improve their security and advance the ideals they have implanted, cultivated, and protected into that country. Influential countries, like the United States and Great Britain, usually have the tendency and aspiration to influence the international system of which they are included. It is really remarkable in this contemporary era that these countries are far more influential in this regard than any other. Both countries have a special strategy to determine and manipulate both the principles and systems that regulates the increasingly interrelated international system, and the conduct of the other countries in cluded that effectively constitute it. The current status of the international system, where both the United States and Great Britain are included, is the product of the persistent efforts to reshape it in their image. The process of its hegemony and influence will likely continue so long as there remain countries acting as capitalists, which is the great power at the top of the internatio